Emma Watson films first ad for Lancôme’s Tresor Midnight Rose

The essence of a night in the most romantic city in the world is captured by Lancôme and fronted by English rose Emma Watson.

image: stylefrizz.com

Paris… the city of artisan perfumeurs, village boulangeries and specialist florists. The launch last week was in the heartland of perfume connoisseurs. During a press interview, Watson revealed that she wasn’t much of a fragrance fan before Tresor Midnight Rose. “I didn’t really like perfumes before, I thought they were heavy. But this one is really light and playful. I feel lucky to embody a fragrance I’m so crazy in love with.” What a fantastic ambassador!

Tresor Midnight Rose is a more gourmand version of the earlier 1990 version of Tresor. Light notes of raspberry, pink pepper, jasmine and vanilla evoke images of moonlit streets in the city of love. The young English rose follows in the footsteps of other classic Lancôme beauties, including Julia Roberts and Kate Winslet.