Changing Faces of Chloe

English actress Imogen Poots has been signed as the new face of the Chloe perfume franchise alongside French model and actress Camille Rowe Pourcheresse.

Both girls will star in a new Chloe campaign shot by renowned photographers Inez Von Lamsweerde and Vinoodh Matadin due for release this September.

Francoise Mariez of Coty Prestige describes how both girls embody the Chloe woman in their own way. “Imogen incarnates the natural and youthful side of the Chloe woman while Camille embodies her seductive and modern facet”

The pair will replace Clemence Poesy, Chloe Sevigny and Anja Rubik who have worked with the iconic French brand since 2007.