No banana fritter is hotter than Tyson Ritter

I’m going to give you your first tip just in case you start your own sunglass company. When choosing the face of your brand, make sure your model sports a large schnoz. Don’t ask me why, but it seems the bigger the nose, the better the sunnies look. Strange, yes, but definitely true.

Anyway, my point is that Barbara Streisand missed her calling as a sunglass model. No, just kidding.

My point is companies choose models who will make their product look even more amazing. They’ll tap into your inner fantasist, who’ll convince you that if you buy the sunglasses/perfume/bag, you will somehow transform into the shiny haired, blemish-free and long legged babe in the picture. Logically, you know this isn’t possible but for a moment, you truly believe the sunglasses/perfume/bag are the key to your happiness and you part with your hard earned brass razoos.

With this in mind, the big wigs at Hugo Boss who chose Tyson Ritter (the lead singer from the band All American Rejects who sing that annoyingly catchy ‘When you see my face, hope it gives you hell, hope it gives you hell’ song) as the face of their new perfume, Motion White, deserve to go directly to the top of the class, do not pass go, do not collect $200.

Here’s the ad so you can see what I mean.

This ad is so smoking hot that I bet it’s inspired hundreds, heck, thousands, of people to buy the fragrance not because Motion White smells amazing (it might, I don’t know, I haven’t smelt it yet), but because Tyson and that lighting is so darn dreamy, you want a piece of it for yourself.

When I first saw the ad, I wanted to buy the perfume straight away because (and here’s where logic flies out the window) I thought if I bought the perfume, I’d also somehow be inviting Tyson Ritter into my life. Yep, those marketing guys saw me coming from a mile away and got me hook, line and sinker.

And for guys, I bet they see Tyson and think, yeah, if I buy that perfume, I’ll have cheekbones that you could cut a sandwich with, too.

Here’s another pic of Tyson, just because. Oh those eyes. That stubble.